Edit your profile

Your profile is how the app understands your brand, your voice and your audience. It is split into seven parts, and you can open and change any of them at any time.

Open a section

1
Open Your Content Profile from the dashboard, and stay on the Profile tab.
2
Select the section you want. It opens where it sits, showing its fields, and the rest stay closed.
3
Change what you need to. Each field shows an example of what belongs there while it is empty.

The seven parts

What your profile is made of

Brand Basics: Your business name, your website and LinkedIn, and what you do
Your Story: How you got here
Offers & Services: What you sell
Target Audience: Who you are speaking to
Voice & Tone: How you sound
Content Strategy: What you want your content to do
Goals & CTA: Where you want readers to end up

When each part was last changed

Every section header shows when it was last touched, and whether it was you or the app that wrote it. That is the quickest way to spot a part of your profile that has fallen out of date.

Getting help with a section

A section offers to enhance what you have written with AI. Use it when you know what you mean but the words are not coming.

Good to know

Export: Take a copy of your profile away with you
Rebuild with AI: Remakes your profile. Worth care if you have edited it by hand
Documents: Live on their own tab and do not fill these fields in
AI Notes: What the app has worked out about you, on a third tab